As 2024 came to a close, Solargraf introduced a host of powerful enhancements designed to revolutionize solar design, permitting, and financing workflows. These updates reflect our commitment to delivering smarter…
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The primary motive for homeowners to go solar is to reduce utility bills and promote grid independence. With net metering schemes, they save money when the solar system offsets total…
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As the solar industry grows, so does the need for high-quality, easy-to-close solar leads. The main issue new solar companies face when starting to put together a lead generation strategy…
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A growing solar market breeds competition, and with competition comes a need to increase the visibility of your business and set yourself apart from the rest. One of the best…
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Attracting the right customers to purchase your products is the foundation for a successful business. Creating a solar advertising strategy is crucial for potential sales. A solar advertising strategy does…
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Working in a highly-competitive industry where customers are known to spend a lot of time shopping around before making any kind of commitment could be tricky. This is especially true…
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Missed our latest webinar on solar marketing and lead generation strategies or simply don’t have time to watch the whole recording? We’ve picked out the highlights so you don’t have…
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It’s an indisputable fact that any homeowner asking for a proposal from your company is also shopping around for quotes from your competitors. The more costly the investment, the more…
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In our previous post, we focused on how to handle consumer misconceptions and increase solar sales. Today, we’ll be taking a look at the advantages of integrating shading information in your proposals.…
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Solar critics often use misinformation to dismiss solar power as something marginal. In our previous post, we focused on on tips for improving solar sales. Today we will be looking at…
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